Paid, Earned and Owned Media Monitor gives you a unified view of all your content, campaigns, and audience perception. Monitor your campaigns and content in real-time to make strategic corrections and critical spends. Steer changes in Audience Perception with data driven decisions and observe the ripple effect after.
Tickr Analytics Platform allows you to connect and visualize your data from countless data sources. The information is then processed and analyzed in real-time to give you up to date audience perception. The earned posts are ranked by impact score, a proprietary score based on a post or articles relevance, trust, velocity and sentiment. The owned content is ranked showing which of your posts were the top performing.
Track the key phrases that are being used alongside your owned and earned content. The key phrases modules give you insights into the conversations around your content. See if your content is driving the conversations about your brand or if your content is distant from how your brand is being discussed. The top influencers mentioning your brand are displayed for further insights into who is mentioning your brand and how they are talking about it.
The top performing Paid Ads are displayed and ranked by the Click-Through-Rate. These ads can steer and affect conversations about and around your brand. The top paid ads displayed next to the content mentioning your brand provides more insights into the overall ad performance and brand reputation.
Paid, Earned, and Owned Media Monitor helps to extrapolate the future performance of owned content and paid ads based on current trends. This will also help you to address campaign targeting issues before the campaign’s ROI is impacted.
Paid, Earned, and Owned Media Monitor is one of the many media and marketing analytics solutions offered by Tickr. The Tickr platform for reputation management uses live news and social listening that then undergoes AI-driven sentiment analysis. The Tickr platform integrates real time news and social sources, then analyzes the data for impact and sentiment. Sentiment is evaluated using the latest natural language processing techniques and the overall impact of each mention is scored via a number of key metrics. The top posts and articles can be automatically included in real-time reporting. Tickr provides the leading AI-powered media and marketing analysis and monitoring tools. Drive your decision making with data, contact us today.
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Unified view of all your content, campaigns, and audience perception.
Make critical spends and strategy corrections based on real-time data.
Extrapolate future performance based on trends and address targeting issues before they impact campaign ROI.Contact Us